We believe that while it is helpful to have a common career ladder, each employee’s pathway should be tailored to them. As such—and in keeping with many organizations—Pilot Levels are intended to act only as a framework for career discussion, progression, and individual goal-setting. Career levels do not include detailed checklists of achievements to be completed. Instead, individual goals will be set together with your manager.
Annual employee-manager discussion
Step 1: Employees prepare self-analysis, including specific examples of where they are achieving, and where they have room for improvement and growth.
Step 2: Manager prepares analysis of the employee’s progress against level, and any prior career growth goals that may have been set.
Step 3: Employee and manager meet for discussion guided by the framework. Discuss achievements and areas for improvement, including examples of what it looks like to achieve within current level and the next.
Step 4: Set individual career growth goals using the SMART format (Specific, Measurable, Achievable, Relevant, Time-bound).
Step 5: Dedicate at least one check-in per quarter to discuss progress against career goals and make adjustments as needed. Check-ins should be manager scheduled, employee-driven.
Employee career levels
Level 0
Intern / Still in school
Targets:
Knowledge
- Education-based experience
- Demonstrates talent and potential (portfolio and discussion) - Has basic skills with required toolset, along w/interest and ability to learn - Has basic understanding of design process
Ownership
- Completing assigned tasks
- Seeks out opportunities to learn new skills on the job
Collaboration & influence
- Communicates need for assistance/guidance when necessary - Works with and learns from others
- Eager and willing to work hard
Level 1
Designer I / Developer I
Targets:
Knowledge
- Competent with core design/dev toolset
- Competent with and building craft and technical skills
- Continuing to seek new areas to learn
Ownership
- Beginning to own elements/aspects of projects
- Able to identify stretch goals as well as personal limits
Collaboration & influence
- Collaborates competently and effectively with others
- Beginning to contribute to discussions and client communications
Level 2
Designer II / Developer II
Targets:
Knowledge
- Proficient with core design/dev toolset and ability to execute across the design process
- Proficient with craft and technical skills across a widening area of deliverables/mediums
- Developing and executing a learning plan for identified areas of growth
Ownership
- Owning larger aspects of big projects and the majority of some smaller projects - Competent at handling ambiguity and working through challenges with a solution-seeking mindset
Collaboration & influence
- Competent at identifying opportunities for improvement, providing constructive ideas, and collaborating with others to find successful solutions
- Proficient at and comfortable with contributing to discussions and client communications
- Showing potential to make broader contributions to culture/team/leadership
Level 3
Mid-Level – Designer III / Developer III
Targets:
Knowledge
- Advanced skills across design/dev toolset as well as with deliverables across the design process
- Advanced with craft and technical skills across a wide range of mediums
- Executing a learning plan for identified areas of growth and sharing with broader team where appropriate
Ownership
- Owning major work streams across multiple projects and/or the entirety of smaller projects
- Proficient with handling ambiguity and working through challenges with a solution-seeking mindset
Collaboration & influence
- Proficient at helping drive process improvements, providing constructive ideas, and collaborating with others to find successful solutions
- Advanced at driving portions of client presentations, discussions and client communications
- Demonstrating ability to make broader contributions to culture/team/leadership
Level 4
Senior Designer / Developer
Targets:
Knowledge
- Mastery of design/dev toolset as well as deliverables across the design process
- Mastery of craft and technical skills
- Helping suggest learning/skills growth plans for more junior team members
Ownership
- Owning the entirety of major projects along with aspects of concurrent other projects
- Advanced with handling ambiguity and working through a variety of project and team challenges with a solution-seeking mindset
Collaboration & influence
- Advanced at helping drive process improvements, providing constructive ideas, and collaborating with others to find successful solutions
- Advanced at driving entirety of client presentations, discussions and client communications
- Making broad contributions to culture/team/leadership
Level 5
Manager / Lead
Targets:
Knowledge
- Mentoring employees on design toolset as well as execution across the design process
- Proficient at helping others develop their craft and technical skills
- Developing learning/skills growth plans for team members
Ownership
- Owning the success and delivery on multiple projects
- Mastery of handling ambiguity and working through a variety of project and team challenges with a solution-seeking mindset
Collaboration & influence
- Mastery at helping drive process improvements, providing constructive ideas, and collaborating with leadership to find successful solutions
- Mastery at driving client presentations, and starting to own client relationships - Helping drive the culture and team with broad, positive influence
Level 6
Director
Targets:
Knowledge
- Manage/mentor employees to work towards mastery on design/dev toolset and process
- Create mechanisms and process to ensure team members build craft and technical skills
- Ensure the broader logic and execution of learning/skills growth plans for team members
Ownership
- Own the success and delivery of major or multiple concurrent projects
- Create a culture adept at working through ambiguity and a variety of project and team challenges with a solution-seeking mindset
Collaboration & influence
- Mastery at driving process improvements, and owning the success of solutions and outcomes
- Own the successful delivery of client projects from start to finish
- Responsible for contributions to culture and with broad, positive influence
Level 7
Principal
Targets:
Knowledge
- Manage/mentor employees to mastery on skills, process, and leadership
- Set the bar and ensure company-wide craft and technical skills
- Mastery of craft and skills
Ownership
- In collaboration with Partners, own the success of all projects
Collaboration & influence
- Seek out, form, and own strategic client and partner relationships
- Help build new business, culture, company strategy, and overall success
Definitions:
Basic
This is the entry-level, representing a primary level of functional skills to build upon
Competent
This level aligns with someone who has a sufficient and growing set of skills
Proficient
This level represents a level of achievement with a solid base of good skills
Advanced
This higher level signifies superior skills and knowledge, called upon by others
Mastery
The highest level possible, you are considered an expert, and training and mentorship of more junior team members becomes part of your role
Craft & technical skills
Craft describes the ability to manifest ideas and solutions through making (whether that be designs or code). The degree to which the output is hitting the mark for the needs of the project and user along with how well it is received by the client or manager defines the skill level.
Technical skills describe the precision and acuity of the deliverables. This will include things such as attention to detail, fit and finish, best practices, ability to facilitate successful handoffs between design and development.